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A Photographer Documents Art-Fair Archetypes — and Their Accessories

By Jamie Sims

 
 

 

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At this year’s Frieze Art Fair in London, which wrapped up on Sunday, the photographer Alexander Coggin assumed the role of an art-world anthropologist for an ongoing series of what he terms “clavicle studies.” As Coggin says: “An event like Frieze comes with a coded social hierarchy courting many archetypes: the Gallerist, the Artist, the Curator, the Collector, the Critic. Every tribe ascribes to a different dress code according to their position in the art/business paradigm.” By focusing only on the subject’s clavicle area, Coggin assembles a vivid collection of character clues, allowing the viewer’s imagination to fill in the rest.