The fashion world can sometimes be a self-important one. American designer and Moschino head Jeremy Scott said as much in an oft-quoted 2013 interview, “I think fashion takes itself way too seriously. It’s just fashion, people. It’s just clothes. It should be frivolous and fun. You’re not meant to see it as church and pray to a blouse.” One such brand that is clearly of the same mind is Hermès, the 184-year-old French luxury house. See the Kellydole, a bag charm first created in 1999 by Hermès scion and former chairman Jean-Louis Dumas. It was his “mischievous creativity” — in the words of Hermès itself — that gave birth to the Kellydole, a smiling anthropomorphic bag and diminutive version of the brand’s beloved Kelly bag.
Its name itself is a play on words: “Kellydole” is a homonym for “quelle idole”, which means “what an idol” in French. Here, Hermès updates the Kellydole for the 21st century: The latest rendition of the charm is offered in two of Hermès’ most popular leathers, Tadelakt calfskin and Mysore goatskin, as well as a vibrant palette of primary colours. With four flappable limbs and a clasp that also functions as a nose, the diminutive Kellydole can hold a pair of earphones (sans charging case), a ring, or a similar-sized trinket — and not much else. But its charm, after all, lies not in its practicality. Rather, its guileless smile reminds us all that the worth of some things need not be measured in its usefulness, but in the joy that they bring.
Hermès Kellydole bag charm in Tadelakt calfskin and Mysore goatskin, $5,700.
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