When Demna Gvasalia took the helm at Balenciaga in 2015, the bona fide fashion renegade imbued the luxury behemoth with his signature streetwear appeal. In the seasons after, Gvasalia continued to push the boundaries, presenting collections that displayed a complete disregard for any aesthetic expectant at a famed fashion house. While his approach may have left the fashion set and its critics divided, Gvasalia has devised a winning formula that cashes in on none too complicated trends borrowed from the streetwear scene. In particular, his heavy use of the Balenciaga logo alludes to the said modus operandi. For Fall/Winter ’18, the designer’s inclination towards logomania is apparent in the season’s line of Ville carryalls. The collection of top handle bags, crafted from supple leather, feature hand drawn “Balenciaga” words, in larger-than-usual size for a logo. Crafted for the ease of day-to-day wear, the Ville is cut in three different sizes, the smallest (in XXS) of which makes its debut this season. As far as trends go, Gvasalia seems to be a maestro at engineering them with a slight sense of kitsch, with the right amount of timelessness that will prove relevant beyond the now.
Balenciaga Ville leather bag, $2,630 each.
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